Odisha will showcase its rich cultural heritage, tourism potential, traditional handicrafts, handlooms and cuisine at the upcoming Odisha Parab in Bali, Indonesia, from November 23 to 24.
The two-day cultural event will provide an international platform to promote Odisha's art, culture, traditional crafts, culinary heritage and diverse tourism attractions, officials said.
The initiative is aimed at strengthening Odisha's global tourism profile and introducing the state's rich cultural traditions and tourism destinations to an international audience.
The event is expected to highlight Odisha's unique identity through its traditional art forms, handicrafts, handloom products and local cuisine, while creating greater international visibility for the state's tourism sector.
Meanwhile, Deputy Chief Minister Pravati Parida emphasised the importance of tourism in achieving the vision of 'Viksit Odisha 2036' and contributing to the national goal of 'Viksit Bharat 2047'.
Addressing the first meeting of the State Tourism Advisory Council (STAC), Parida highlighted tourism's pivotal role in the state's overall development.
The Odisha Parab in Bali is expected to strengthen cultural connections and promote Odisha as an attractive destination for international tourists.
